Jackie has assisted a non-disclosed SME to drive growth through identifying and delivering retail brand potential where the company had previously principally operated in a B2B market.
Jackie created a new retail brand livery to ensure the brand intellectual property could be protected domestically and internationally.
She identified and delivered:
Jackie implemented a new product development programme to meet the demands of the B2C customers supported through building a strong relationship with the supply base.
Areas of business: Brand development | E-commerce | Product Development